How can I do A/B testing for different settings such as referral messages or graphics/widget flow?

For one campaign you can have more than one custom template set and also the overriding properties can change setting such as banner image, referral message, and message subject.

You can use any condition including but not necessarily timestamp information to conditionally render a particular widget and make sure to set that widget information as part of the member metadata (if you have variations based on user profiles) or SID parameters (parameter with name tt_sId) in the promotion link url (if you have variations based on timestamp etc) so that you can associate this information with resulting conversions and rewards to find out the settings that are most optimized.

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