What is the first promotion step to take after the campaign goes live?
We suggest you start by recruiting your employees/friends in the campaign. Unless, you talk about the campaign, the majority of the audience would not go through pains of finding about it. Remember if your employees/friends don’t feel comfortable in participating with the campaign, then the campaign is probably not setup properly and your users will also hesitate to participate.
We have built a very powerful “Invite Your Friends” functionality in our solution (available on the “Promotions” page linked from “Saved Campaigns” screen) wherein each invited member automatically gets the personal invite link and reward token – without they actually registering for your promotion. Take benefit of these invitations immediately and often.
Next, ask your employees and business network members to blog about the campaign and/or include information about the campaign in their email newsletters.
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